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Paula Parisot's
Blog Column
photo of Paula Parisot

S A L E S
W I R E




March 15, 2006


Set the Mood for Future Sales

You make the sale and everyone seems happy; but do your customers appreciate the experience so much that they seek you out when they need your products or services later on and do they refer you to others?

Jim Barnes, author of the upcoming book Build Your Customer Strategy and speaker on relationship strategy and value creation, shares with readers at CRMguru.com the secrets to creating a positive experience your customers won’t soon forget.

read story from Customer Think Corp. .


Daily Reminders

Harvey Mackay, author and sales columnist, shares with readers at the Daily Herald the reasons for success in sales and dozens of reminders of how to get the success that hard work deserves.

"Selling is not the simple business of convincing someone to buy. It is the art of creating conditions by which the buyer convinces himself," Mackay says.

read story from the Daily Herald .


Controlling Your Destiny

There are many variables in the sales process; those we need to concentrate on are those that can be influenced our sales abilities and charming personality! Ralph Palmer, sales writer for Kitchen & Bath Design News, points out that those factors we can control are the ones that need our attention most.

"One of the simplest elements you can control about your sales approach is to smile and be friendly," Palmer begins. Read on for some helpful tips in his article, Controlling the Factors that Lead to Sales Success.

read story from Kitchen & Bath Design News .


March 10, 2006


A Spin on Testimonials

Testimonials have to be the best way to show your prospect that your products work for others just like them.

Senior Editor Tom Williams shares with readers at WaterTechOnline.com a fantastic idea that salesman David Grant has integrated into his sales plan. Grant has built in a 30-minute follow-up that includes getting a testimonial photo with the customer’s family he has sold his water system to, making his own "PR" book to show new prospects.

read story from Water Technology .

AppExchange Goes Live
Salesforce.com, which says its customers and partners were not put off by the recent network outage, went live Tuesday with AppExchange, an eBay-type site for business applications.
read story from developer pipeline .


Problems at Salesforce.com
On Dec. 20, Salesforce.com suffered a nearly 5 hour outage -- topping a list of issues facing the CRM, or customer relationship management, software firm.
read story from e-week news .


Salesman Calls Customer'Scumbag'
A two-minute voice message left by a salesman for a window and siding company offers sales people a perfect example of how to fail in selling.
read story from wis10 news .


Big Texas Closer

The biggest mortgage sales person in Texas, who does business in a not-so-big town, says niche programs have played a lead role in her success.

Phebe Ellis of PrimeWest Mortgage Corp. was recently named the Top Producer of the Texas Mortgage Bankers Association for her volume of $27.9 million in the first three quarters of the year.

TMBA honored the PrimeWest senior vice president at the 55th Annual Educational Seminar and Marketplace it recently held in Dallas. Ellis closed about $2 million and $5 million more than the second and third top-producing individuals, respectively.

Ellis attributed her success to "working for a great company and having an excellent team": the processor, closers and underwriters who help her on a daily basis.Additionally, the award, "displayed proudly, ... has definitely helped" at the office and with referrals, she indicated.

read full story at MortgageDaily.com
(subscription required)

 
Paula Parisot reports news and reviews sales books for MortgageDaily.com.

articles by Paula Parisot

Email Paula at: PaulaParisot@CloserBlog.com
 

News By: MortgageDaily.com



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