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Last Updated Friday, May 4, 2007 07:11 AM Texas Time

Paula Parisot's
Blog Column
photo of Paula Parisot

May 4, 2007

Knowledge is Power

For added-value in your sales relationships you need to understand your clients business and go beyond the knowledge of just your products. If you can display the knowledge of an “expert” in the trade you are in, it adds value to your products.

John Morgan, sales rep and columnist, shares with readers at Kitchen & Bath Design News an interesting story of how expanding his knowledge benefits his clients and puts him in the position of an expert.

read story from Kitchen & Bath Design News

May 2 , 2007

Get a Bullseye

Understanding who fits into your target market is the first step to seeking out a sale. There is an automated approach to do just that now available from an Arkansas technology company. Companies benefit by its "on-demand targeting" which eliminates housesholds that are unlikely to respond to direct marketing campaigns.

Keep In Touch

Using a customer relationship management program ensures that customers are not forgotten. Sophisticated programs are now available to keep you organized; they can send out special notices, follow up letters and general correspondence to keep you top of mind for your customers.

Here's a Web-based techology that can do just that for you.

Leading the Way

Managing leads properly can maximize sales. The only way to maximize your efforts when using leads is to use a lead management system that tracks the arrival of, the process and the follow-up of that lead.

A West Coast software firm familiar with the mortgage industry has created a program that can manage your mortgage leads pipeline and keep the communication lines open with your clients -- all while enhancing your sales lead efforts.

May 1 , 2007

Sales Basics

Salespeople get a lot of flack for acting aggressive and pushy and sometimes it’s just a little personality trait they have that gives that impression and with a little tweaking they could become the trusted advisor everyone dreams of.

Al Uszynski shares with readers of Courier Post Online tips to becoming the ultimate salesperson.

read story from Courier Post Online

Rethink Rejection

Sick of rejection? Maybe it’s all in the way you’re thinking about rejection that is keeping you down.

Richard Fenton, author of Go For No! shares with readers of HealthyWealthynWise how to break the fear of rejection by seeing it in a different light.

The word ‘no’ doesn’t have to debilitate you,” Fenton says. “In fact, it can empower you to achieve a whole new level of greatness

level of greatness you never dreamed possible. You might think this is just a sales strategy. It is a sales strategy. But, it’s a life philosophy too.”

read story from HealthyWealthyNWise.com

Working Smarter and Harder

Combining smarter ways of doing business with a little extra effort can really make a difference in sales volume.

Bob Alexander shares with readers at SellingPower.com the success tips of a sales veteran.

“The best salespeople also know how to maximize their sales time when they're away from the office; they know how to control the sales process,” Alexander surmises.

read story from SellingPower.com

April 29, 2007

Time Management

In a perfect world our schedules would run according to how we plan them, but there are always unexpected kinks in those plans to foul it up.

Vince Thompson, author of Ignited, shares with readers of BusinessKnowHow how to set up a practical time management system that can work for anyone. Thompson has some great ideas for managing “upward”—that is managing your managers so you have time for yourself.

read story from BusinessKnowHow

Solution Selling

Here’s a story about how solution selling took one salesman over the top and laid the precedence for a company’s turnaround.

Joanne Cummings also shares with readers of Microsoft Certified Professional Magazine Online practical sales and customer service tips to help ease the sales process and increase sales volume.

read story from Microsoft Certified Professional Magazine Online

read hundreds more sales stories in archived blog entries

  Paula Parisot reports news and reviews sales books for MortgageDaily.com.

articles by Paula Parisot

Email Paula at: PaulaParisot@CloserBlog.com

News By: MortgageDaily.com

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